Seacrest Beach, Florida · 5 bedrooms · 4.5 baths · Sleeps 13
A well-loved 30A beach house that was earning $62,654 a year with the owner setting her own prices. Two seasons after partnering with Upstream, it is at $180,253.
Same house, same community pool, same stretch of beach. What changed was how every night was priced, which nights got filled, and how far ahead guests were booking. The result is $117,599 more gross revenue this year than the last year before we started.
Total gross revenue including cleaning fees. 2026 is revenue on the books as of October 19, 2026.
Up from $612 at this point last year, +27%
Up from 55% at this point last year, +13 points
Occupancy against 64% for comparable 30A homes
Most revenue gains come from one or the other. Knights grew both, because the strategy changed, not just the price.
Dynamic pricing tuned to 30A demand, including spring break, holidays and local events, so peak nights earn what the market will pay instead of a flat seasonal rate.
The biggest gains came in spring and fall, not July. March through May and August through October went from soft months to strong ones, while summer held its ground.
Guests now book about 141 days ahead, up from 111. Locking in large groups early protects the rate and leaves fewer gaps to fill at a discount in the last few weeks.
Most hosts wait to see what books, then react. We set rates months out based on where 30A demand is heading: school breaks, event weekends and how fast comparable homes are filling. Strong dates are priced up before they sell out, and soft dates are adjusted early, while there is still time to book them at a good rate.
Book a 30-minute call. We will look at your listing and your numbers and tell you honestly where the upside is.
Gross revenue includes nightly rent and cleaning fees, before channel fees, taxes and expenses, as reported by the owner. 2026 reflects reservations on the books as of October 19, 2026. Nightly rate and occupancy are from PriceLabs and compare 2026 to date with the same point in 2025. Booking window figures are from PriceLabs as of August 2026.